# Prashita Gupta

> AI-Forward UX/UI Design Consultant with 3+ years at Deloitte, pioneering AI-integrated design workflows and scalable design systems. 17 projects delivered across 7 industries for 14 clients impacting 4 businesses.

## About

Prashita Gupta is an AI-Forward UX/UI Design Consultant specializing in enterprise UX, design systems, AI integration, user research, and design thinking. She leverages generative AI tools for rapid prototyping, user research automation, and design system optimization. With experience synthesizing insights from 500+ user interviews and building 4 design systems, she bridges the gap between AI capabilities and human-centered design.

## Expertise

- **Design Tools:** Figma, Adobe XD, Photoshop, Illustrator, After Effects, Framer
- **AI & Dev Tools:** Claude Code, Cursor, V0, Prompt Engineering
- **Methodologies:** User Research, Design Systems, WCAG Accessibility, Prototyping, Design Thinking, Agile

## Selected Work

- [CarbonDesk](https://carbondesk.vercel.app/): Carbon Emissions Tracking Dashboard
- [HomeGuard](https://homeguard-ai-mauve.vercel.app/): Smart Home Security Platform
- [TechBuddy](https://eldertechcare.vercel.app/): Tech Support & Learning Platform for Elderly Users

## Experience

### Design Consultant — Deloitte USI (2025)
- Led AI-augmented design strategy for enterprise clients, reducing design iteration cycles by 40%
- Architected AI-enhanced design systems enabling 60% faster component generation
- Synthesized insights from 500+ user interviews using AI tools
- Mentored cross-functional teams on AI-powered design workflows and prompt engineering

### Design Analyst — Deloitte USI (2023)
- Delivered 9 end-to-end design projects across 7 industries
- Built and scaled 4 design systems, cutting design-to-dev handoff time by 35%
- Ensured WCAG 2.1 accessibility, improving user satisfaction by 25%

### UX/UI Design Intern — ETMoney (2022)
- Improved design-system components across 15+ screens
- Shipped investment onboarding UX that lifted completion by 18%

### UX Design Intern — IBM India (2022)
- Designed Carbon Design System-based partner portal for 2,000+ global partners
- Validated flows with prototypes and usability tests with 30+ users

## Education

MIT Institute of Design — Bachelor of Design (B.Des), 9.2/10 CGPA (2018–2022)

## Certifications

Prompt Engineering, AI for Design, Interaction Design, Gamification, Service Design, Agile, Enterprise Design Thinking, Product Management

## Recognition

- UXIndia'25 — Presented at UXIndia Conference, Hyderabad (2025)
- Keynote Speaker — JLU Bhopal Design Summit (2025)
- 3x Merit Awards — Deloitte USI for exceptional project delivery (2023–24)
- Global Innovation Winner — People's Choice Award, UMO x Design Social (2021)
- Community Leadership — Led 2 college design community events (2019–21)

## Contact

- Email: prashitaatwork@gmail.com
- LinkedIn: https://linkedin.com/in/prashitagupta/
- Behance: https://behance.net/prashitagupta
- Website: https://prashitagupta.com